SALES TRANSFORMATION MONITORING - WORLD-WIDE NETWORK TRAINING
PSA PEUGEOT-CITROËN
- Sales efficiency audit with the "Citroën PR External Sales" force
- Design and implementation of a new sales performance monitoring tool for both Peugeot and Citroën international PR departments (including the set-up of a sales actions database)
- Training of the whole Citroën network (350 dealerships) on the new accessories selling method
- Deployment and animation of a "customer service-related behavior" training program for the entire dealer network staff (50 000 employees) for both brands, nationally and internationally
