SALES TRANSFORMATION MONITORING - WORLD-WIDE NETWORK TRAINING

PSA PEUGEOT-CITROËN

  • Sales efficiency audit with the "Citroën PR External Sales" force

  • Design and implementation of a new sales performance monitoring tool for both Peugeot and Citroën international PR departments  (including the set-up of a sales actions database)

  • Training of the whole Citroën network (350 dealerships) on the new accessories selling method 

 

  • Deployment and animation of a "customer service-related behavior" training program for the entire dealer network staff (50 000 employees) for both brands, nationally and internationally